Tourism Minister’s “social media” programme needs some attention
Our Minister of Tourism, Richard L. Sealy, was quoted on CBC TV8 News a couple of days ago stating that the Barbados Tourism Authority and his Ministry of Tourism are using Social Media to a greater extent, and how we hired some outside experts to assist our online tourism efforts. Indeed, Minister Sealy went on and on about the wonderful benefits of Facebook, Twitter etc and how effective and cost-effective online social media is. As Minister Sealy said (and I’m going by memory here), “There is no advertisement that can match the recommendation of a friend.”
True. Very true.
Too bad that Minister Sealy (above) doesn’t have time to log into his own Ministry of Tourism website. The gruesome details are at the end of this article, but the short story is that there are no visible links on Minister Sealy’s website to any Barbados tourism website or social media. Really.
The Ministry of Tourism’s website does contain a “Latest News” section though. Here it is in full…
Latest news here
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It is also too bad that the Minister doesn’t have time to log into the various Barbados Tourism Authority social media sites once every few months to check up on the, ah, status. I was about to say “progress” of his social media programme, but I think I’ll let the following speak for itself. Continue reading