“I love my country”
I don’t mind being an official Ambassador for Barbados. I’ve been doing it for the last 8 years in Canada and for 20 years worldwide. I love my country and at every opportunity I let people know it. When I was asked to sing the Canadian Anthem at the immigration awards Gala in Canada I thought it was one of the Greatest honours for Barbados and for me as Bim’s ‘First Lady of Jazz.’
It is the little entertainers like myself who have people from 10 years and more still coming or contacting them, and asking about our island and what’s happening with it.
The Barbados Tourism Authority seems to be out of touch with what tourists really want in Barbados. Canadians wonder why there is no advertising to encourage them to come to Barbados. Relying upon one person (Rihanna) to bring people to Barbados just doesn’t work especially when they arrive and discover that Rihanna is not representative of Bajan entertainment and culture. Tourists want to see a culture that they cannot see at home. They want to see real Bajan culture, and music and dancing that they don’t see at home.
Rihanna is not ‘Bajan’ culture. She’s done well for herself, but tourists don’t want Rihanna’s half-naked dance numbers: they want limbo and other iconic Bajan and Caribbean culture. As Rihanna’s behaviour gets progressively worse, we should be asking how this benefits our tourism.
The BTA is so wrong with the Rihanna tourism campaign!
CiCi’s Website: Barbados’ first lady of jazz!