Our friend Jane Shattuck runs Planet Barbados Blog and can be seen at all the usual places including Facebook and YouTube. She’s just done up a promotional video for Peach & Quiet Hotel and it is stunning in its presentation and message. Have a look for yourself above.
Both Jane and Peach & Quiet co-owner Adrian Loveridge are masters of leveraging the internet to get out their message and keep their tourist venues at near capacity.
If you own a tourism business you’d do well to watch their efforts carefully. Both Jane and Adrian work hard at promoting Barbados and their businesses on and off the net and it pays off with occupancy rates at the top of the scale. In the case of Peach & Quiet Hotel, over 80% of visitors are repeat customers!
But there is something else happening besides promotion. Could it be that Peach and Quiet Hotel does so well because owners Adrian and Margaret religiously maintain and refresh their product offerings? The video mentions that P&Q gets a facelift every year to the tune of 500 gallons of paint. What the video doesn’t mention is that we’ve seen Adrian himself covered in paint himself on a July afternoon.
There is a lesson there somewhere.
The other lesson concerns how many business owners are waiting for the Barbados Tourism Authority to promote their businesses with tax dollars and how many just forge ahead themselves being careful to get the best bang for the buck. Which ones do you think are most successful?
Barbados Free Press 
BFP, how much does P&Q pay you?
You never mention ACCRA BEACH HOTEL AND SPA, why not?
It’s a great video, even from this biased observer’s viewpoint.
I wonder if the producer got permission to use the music contained in the video in promoting a commercial product? If not, she is in violation of copyright laws. In fact, all the videos on her youtube channel that I looked at contain music which must be cleared by the owners before use.
http://www.youtube.com/t/howto_copyright
Great viideo
Or even video!
I happen to know she’s experienced and bought every track on every video. Don’t people have anything else to do but be negative? No wonder we’re so far behind.
If that’s indeed the case then fine. Frankly, with the “everything on the internet should be free” mentality shared by many on this island, I have my doubts. All one has to do is go to any local video store to see all the bootleg copies of movies that are available here and you will see it’s a serious issue – so I’m not just being “negative”.
If the producer knows enough to have secured proper copyright before posting online, then she should also know enough to give proper credit at the end. Something like “music by yada yada – used by permission” – just to remove any confusion. That’s usually part of any license agreement anyway. No mention of that in any video that I looked at.
but why the spanish music. how about music promoting island culture! so phony!
I agree. When Castro pops off & Cuban tourism wipes out little places like Peach & Quiet that ‘Panole music aint going to sound so sweet
I agree with ac and Anonymous. The video is excellent, but the Spanish song was inappropriate and it reminded me a lot of the Mediterranean. It’s true that Peach and Quiet was originally designed in Mediterranean style, but without Caribbean music, the hotel could be seen as being anywhere. That would be a shame, as P&Q is a wonderful little hotel.
The video is excellent but the Spanish music is out of place. The music on top of the fact that the property is Mediterranean inspired caused me to not be able to imagine myself in the Caribbean. Just some constructive criticism. I have enjoyed all of Jane’s videos.
Now Greg, about your comment about Barbados being far behind. I am a Bajan who has been living in the U.S. for many years. Believe me, Barbados is not that far behind the U.S. at the moment. Watch American news channels and you will see what I mean.